How one chat bot totally changed my opinion of bots

Posted on Posted in Advertising & Marketing

A couple of weeks ago, together with Sorted MGMT and Hardwell, we launched a messenger bot. Why did we launch the messenger bot? Originally, it was because Sorted Management approached us and asked us to build one. We’re big fans of Hardwell in the WMAS crew, in fact Tom, is probably one of his biggest. So we naturally jumped at the chance.
I’ll admit it, I was a naysayer. – “What’s the point in chat bots?” – “You’re just duplicating the information anyway.” – “I can find the information from Hardwell’s website when I want it.” I don’t get it.
Correction… I didn’t get it. And that’s fine. I’m an adult, I’m 30 now. I’m not a “millennial”… Well according to Pew Research Center I am, thanks Pew…
I use Facebook. I use twitter. I occasionally dip into WhatsApp, and sure I use Messenger to stay in touch with … Read the rest